Get Brochure: Foundations in the Successful Management of Products

Product-Management-Book-cover-image-2Do you have product market and product marketing strategies focused on product, customer and partner success? To succeed, a product and an organization must have Strategy, Process, Information, Customers, Employees, and Systems in place. Additionally, it should have customer-centric vision and values. It is not easy to pull all this together, but these are essential for success! The purpose of Foundations in the Successful Management of Products is to help understand how to plan for and implement each of these, thus enhancing the probability of success greatly. This focused guide provides actionable strategies which can lead to customer-oriented products, enabling Product Managers, Product Teams and the entire organization to significantly increase the chances of success.

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